Practical detail from operating private and small-group programs across Spain, written for the advisors and operators who plan them. No destination listicles. Just what we've learned from doing this on the ground.
Latest
Groups & logistics
The weeks of email that follow a family-group handoff are rarely about the itinerary. What your CRM holds, what a ground operator needs in order to build the program, and a free seven-tab workbook that closes the gap.
Planning & judgment
An advisor sent me a client's chatbot itinerary. Every name on it was right and the trip still could not be built. The five errors I see most, and why that draft is the best client brief you will ever be handed for free.
Ticketing & operations
Alhambra and Sagrada Familia slots sell out months before most advisors check. What the allocation windows actually look like, and how to sequence a program around them instead of discovering the problem after flights are booked.
Partner vetting
Subcontracting isn't the red flag most checklists make it out to be. What to actually ask a Spain ground operator before you commit a client, and the one question almost no advisor thinks to ask.
Seasonality
Semana Santa and Feria de Abril sit two weeks apart. Las Fallas closes citywide inventory for a week each March. Here is how the calendar should change what you sell, and when you contract it.